Our Brands

From toys for beginners at pocket-friendly prices to premium pleasure products at the cutting-edge of technology, our brands offer something for everyone - no matter who you are, and how you love.


Designed and developed in-house by a team of experts with decades of experience, Lovehoney’s wide range of toys, lubes, bondage and games ensure our global customer base is always satisfied, with every occasion, desire and body part covered.

Lovehoney Lingerie

A celebration of sensuality and style, Lovehoney Lingerie is designed in-house and a firm favourite with customers. Leading the way in body-loving, sexy and confident designs, alongside forward-thinking fabrics used in the manufacturing process, there’s a babydoll, knicker or bra set out there for everyone.


We-Vibe offers ultra-premium sensual lifestyle products designed for pleasure. Our engineers and industrial designers work closely with sexual wellness experts and consumers to create and develop intimate products that work in sync with the human body.


What makes Womanizer products so unique? Every Womanizer is equipped with our patented Pleasure Air technology. A revolutionary idea that changed the category, Pleasure Air gently stimulates the clitoris without touching it, leading to a new kind of orgasm.

Fifty Shades of Grey

Celebrating its 10th anniversary in 2021, the Fifty Shades of Grey Official Pleasure Collection knows a thing or two about erotic discovery. Approved by E L James, Lovehoney Group has worked closely with the renowned author for over a decade to make a sophisticated collection of bondage, sex toys and accessories inspired by the immensely popular erotic novels.

Happy Rabbit

Meet the Happy Rabbit collection – the toys that redefined the rabbit vibrator. USB rechargeable, silicone, powerful and quiet with an extra-large helping of happiness, each of the Happy Rabbit’s deliver mind-blowing sensations and orgasms aplenty to thousands of very… well, happy customers.


pjur creates premium silicone and water-based lubricants, massage lotions and skin care products using ingredients of the highest purity, made to uncompromising standards. The portfolio consists of more than 60 innovative products in six different product categories. All pjur products are developed and manufactured in Germany. Lovehoney Group markets and distributes the pjur product line exclusively in North America.


Arcwave is a premium male pleasure brand that creates highly innovative products through smart technology. Based on new features developed in-house, the Arcwave range offers men a new type of sensation.

Lovehoney Desire

Since 2002, we’ve been listening to our customers to understand exactly what makes them happy. The result of their honest feedback in hundreds of thousands of reviews is Desire, a collection of luxurious sex toys by Lovehoney Group designed with only one thing in mind: ultimate sexual happiness.

Tracey Cox by Lovehoney

Leading sex expert Tracey Cox has been developing her range of sex toys, lubes and pleasure products exclusively with Lovehoney Group for over 15 years. Using a combined wealth of experience in sexual wellbeing and customer satisfaction, the outcome is an extensive range of carefully honed products that excite and satisfy countless pleasure seekers around the globe.


Sexual satisfaction comes in all shapes and sizes and ROMP embraces every single one of them. By making sex toys available to everyone, we’re helping people explore their curiosity with confidence. The mission: Making satisfaction more accessible than ever before.