Lovehoney featured on Channel 4's 'How Did You Get So Rich?'
Richard Longhurst and Neal Slateford featured in last night's How Did You Get So Rich hosted by Katherine Ryan.
Visits to the Lovehoney website surged after the show.
Comedian Katherine Ryan hosts the new series meeting inspiring entrepreneurs both in the UK and overseas, learning the answer to the burning question: "How did you get so rich?"
Katherine will learn the remarkable and inspirational stories of how they made their businesses a success.
Based on a US format formerly hosted by Joan Rivers, the all new Channel 4 series seeks out some of the most surprising personal stories of hard graft, bizarre business and plucky entrepreneurship in 21st Century Britain and beyond.
Jilly Pearce, Formats Commissioning Editor at Channel 4 comments: "How Did You Get So Rich promises to explore the amazing stories of self-made millionaires the world over. From those with an unparalleled drive for success, to teen millionaires and 'rags-to-riches' champions. We're excited to bring this successful format to the channel and explore what wealth on this scale means to these incredible entrepreneurs."
Murray Boland from CPL Productions adds: "Katherine is a playful and probing presenter, and will make the perfect host for this eye-opening series. She'll be out on the streets, and inside the homes of the very wealthy asking the questions many of us would be afraid to ask."